Min2Max Merchandising

Buy smarter to minimise stock & maximise profits

Do you have a retailing business? Do you have a shop or website or do you sell on marketplaces (Etsy/NOTH/Amazon)? If the answer is yes then I can help.  The challenges facing Retail businesses are well documented.  Prior to the pandemic the landscape was challenging -the cost of stock was increasing and on the high street footfall was declining year on year.  As we navigate through the pandemic Retail has been the hardest hit sector with lockdown meaning many businesses had to close.

About Me

I’m Christine Cleaves and I have over 20 years experience heading up Merchandising.  Large retailers have a Merchandising function to drive the trading performance of the business and in essence to get the right stock, to the right place at the right time in the right quantity at the right price!  In my time in the corporate world I came to the conclusion that smaller businesses would benefit from implementing some simple processes and planning documents into their businesses and thus began Min2Max Merchandising.    Click here to see Case Studies and Testimonials

How I can help

I can help with all aspects of Buying and Merchandising.  This includes the initial setting of a purchase plan (how much you should buy to hit your sales), ensuring your range or product line is the right size, ensuring your size and colour mixes are correct.  Creating a trading plan to drive your sales performance and ultimately planning your sale and promotional plan.  This is not an exhaustive list so please click here to see my full breadth of Services

How it Works

I live in Somerset and my service is available nationwide and I can work virtually.  Here is a simple breakdown of how my service works.

If you are interested please get in touch