Pure Play

If you have a website then our Pure Play services will help you drive more profit from your business. You may want a full overhaul of your business and want to work through everything from strategy to inseason planning, or you may just want to focus on inseason. The option is yours. I can undertake the planning for you or I can train a team member to do the planning for you. Please get in touch for a free consultation.

Pre Season Planning -Strategy

  • Swot analysis of your business
  • Consumer Profiling and targeting new consumers
  • Strategic Plan
  • Setting a yearly, monthly and weekly sales budget
  • Setting a returns budget

Pre Season Planning – Buying and Merchandising

  • Full Merchandise diagnostic
  • Planning how much stock you need to buy including managing returns
  • Planning how many lines you need to buy to hit your sales budget
  • Planning price mixes, colour mixes and style mixes 
  • Building a Buy grid
  • Understanding and seeding you best sellers
  • Forecasting and classifying your product line.
  • Developing a Seasonal trading plan to drive turnover and footfall

Inseason Trading

  • Reviewing your sales performance and taking action
  • Reviewing your full price trading strategy
  • Reviewing your promotional trading strategy including planning a legal and profitable sale.

Webinars and Masterclasses

I am co-founder of Retailing Focus. Along with my partner Karen Williamson we offer masterclasses covering all aspects of Retailing. Karen has over 25 years experience in Retail operations and is an ILM 7 coach. Between us we cover everything from strategy, buying, merchandising, vm, selling and staff planning. For more information please follow the link.